Founded in 1985, Yeti Cycles makes race-bred, obsessively engineered, masterfully crafted mountain bikes proven by the fastest riders in the most demanding conditions. Based in Golden, Colorado, Yeti is owned and staffed by riders who are more likely to be out riding the company’s latest creation than sitting in a conference room.
Founded in 1967, Maxxis has become one of the world’s most trusted tire brands thanks to its commitment to excellent products and customer service. From winning races, to enjoying a safe daily commute, Maxxis is the tire company riders and drivers trust.
In 1974, Bob Fox redefined the world of motocross suspension with the FOX AirShox. For four decades, FOX’s team of Enthusiasts and professional athletes have been uniquely committed to improving ride performance on ATVs, mountain bikes, motorcycles, off-road vehicles, snowmobiles, trucks, and UTVs.
Shimano is dedicated to supplying high-quality and high-performance components for the broad spectrum of bike disciplines and end users. They’re innovative new products excell both in high precision and in durability through the metal-processing technologies they have developed for many years. They’re goal is to encourage more people to ride bikes by developing and producing truly “Captivating Products.”
Since 2001 when Stan Koziatek invented a revolutionary liquid sealant to replace inner tubes, Stan’s NoTubes has continued develop innovative cycling products including lightweight tubeless tire systems, rims, wheels and sealant for recreational riders and competition racers alike.
For protection from those high-speed brushes with nature. The days are crisp and trails are tacky. There’s no better time to get on your steed and rip some dirt.
Manufacturers of aesthetically engineered bicycle wheelsets and components. Handmade in Asheville, NC, we are machinists, makers, and riders.
Designed, manufactured, and tested by riders; Race Face has been making industry-leading components, clothing, and protection for over 25 years. With a focus on innovation, resilience, and experience, we build parts that make your next ride more epic.
Upslope Brewing Company is proud to deliver supremely palatable, quality ales and lagers that are bursting with flavor. Hand-crafted in small batches, their beer is nothing but pure goodness, served up in a portable, recyclable aluminum can for the on-the-go beer enthusiast.
Launched in 2009 by motocross legend, Ryan “Ryno” Hughes and Ryan McCarthy, Ryno Power creates elite-quality supplements for action sports athletes and healthy lifestyle enthusiasts that are now used by world-renowned athletes in MTB, BMX, Jet Skiing, Triathletes and more.
Enduro MTB Training is the leader in fitness training programs with many Big Mountain Enduro racers experiencing great results during their racing season. All programs are designed to help riders become more flexible, mobile, stable, injury resistant, strong all while reducing fatigue!
Honey Stinger, founded in 2002, provides an alternative to the sugary candy bars available, so, as such, their plan is simple: natural ingredients, great taste and, honey. Initially introduced was the two-ounce packets of honey with the words “quick energy” on the packaging, Honey Stinger now offers many natural products ideal for top athletes.
Break through barriers, build confidence, and take all aspects of your mountain bike riding to a level you never thought possible! From turning, dropping, lifting over obstacles, and of course jumping, The Ride Series will cover it all!